Criterion # 1Funds come from investors such as venture capitalists, angels, government agencies, and non-governmental agencies. The venture entrepreneurs must demonstrate their ability to fulfill their investing customers’ expectations, which could be products, values, services or any return related to their investment.
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Criterion # 2The democratization of digitized agricultural data is an important domain of ICT. The venture entrepreneurs must demonstrate their expertise in this domain.
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The diagram on the right shows seven advanced learning technology products in Metaari's 2018 research taxonomy.
The advanced learning technology products involved in the venture of the Gates foundation in learning technology are mobile learning, cognitive learning and location-based learning. They respectively have a growth rate of 14.4%, 23.8%, and 29.2%. The study of Metaari mentioned that mobile learning revenues are the highest of all the types of product and global revenues will more than double to $26 billion by 2023 (p. 9). |
Metaari defines Mobile Learning as knowledge transfer events, content, tools, and applications accessed on handheld computing devices. Mobile Learning with value added service is the type of mobile learning product that will mostly be involved in this analysis. Mobile Learning with value added service products are heavily concentrated in Asia, Africa, and Latin America. It is a subscription-based product sold directly to consumers and organizations by telecom network operators, device makers, and content suppliers. The content is usually delivered over mobile networks via audio, SMS, or Interactive Voice Response. The diagram on the screen shows how fast Mobile Learning VAS that is value added service has increased from 2008-2017. The prediction for the future will likely keep the same growth rate.
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The learning technology products involved in the Gates foundation's venture have a high growth rate in the current market, with previsions that are even better in terms of social economy affordability and development. Therefore, investor customers have the assurance that the market is favorable for this venture. Also, Bill Gates is a well-known entrepreneur who co-founded Microsoft Corp in 1975. As CEO and Chairman of Microsoft Corp, Bill Gates has demonstrated strong leadership skills that have led the company to become one of the most important companies in the world of the computer. His experience managing the most important company in the world of computer coupled to Melinda Gates’ experience as a project manager in the same company constitute an assurance to potential investor customers as regard to the leadership required to fulfill their respective expectations.
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Bill Gates's legacy at Microsoft Corp shows his expertise in the domain of ICT. He has the means to digitize agricultural data and make it accessible on mobile phones. More importantly, he has the means to collaborate and support any technology corporation that is willing to embark on this initiative.
The background and the expertise of the entrepreneurs of the Gates foundation's venture show that they are able to fulfill their investors’ expectations and democratize digitized agricultural data. I recommend investing in this venture because the business forces involved are informed and experienced, and the market status and focus is increasing at a rapid pace. |